Found this interesting article from Lilach Bulloch and thought that we should share it. The title is 4 Tips and Tools to Help You Generate Leads from Social Media
She shares thought-provoking ideas here. This one, in particular, caught our eye:
For one thing, 80% of consumers say they’d rather watch a live video from a brand than read a blog. Even more than that, 82% of consumers say they prefer live video from a brand to social posts.
And luckily, this also brings a great opportunity for brands to generate more leads, by using live streaming. But in order to generate leads, you need to provide them with something of value: i.e. knowledge. That’s why one of the most effective ways to use live streaming for lead generation is to host a live webinar on your social channels, teach your audience something useful, provide value and turn them into leads or even customers.
There are 3 more unmissable tips here that we thought you should see. Just click on the link below to read about all of them…