Understanding human psychology can pay dividends in social media marketing. This piece from Sumo demonstrates this very well.
It shares with us some psychology-backed moves we should make in our social media tactics. This one totally makes sense:
If you’re determined for more engagement, it’s time to stop hiding behind the camera.
No, we’re not suggesting that every post turns into a selfie, but we are saying you need to cut the coyness.
Your audience wants to see the real people behind your brand. They want to connect with who they’re buying from.
This piece is extra rich in thoughtful ideas so do show the rest of it some love by clicking on the link below.