Writing copy for Facebook ads that convert is not an easy thing to do. But, it’s doable as so many companies have already proven.
So, how do we actually write copy that sells? Here’s an excerpt from the Social Media Examiner that really resonated with us:
Nobody goes to Facebook looking for ads. They go there for a different purpose. They’re not searching for your solution. They’re there with a different intent and then you interrupt them with your ad. To avoid being zoomed right past, it’s got to connect with them.
This Michael Stelzner piece has more tips like this so do give the rest of it a go at the link below…